Sagacious Think

I ‘ve walked by this sign more times than I can count and I finally had to take a picture.  I know from talking to the manager’s that their desire is, understandably, to sign clients to a one year membership.  However, they do not have too many takers – most clients are selecting the six [...]

How many of you start the day with over 300 new emails in your inbox and know more will follow?  How many find this method of communication productive?   If you do, I am not one of you – I’d much rather be getting my hands dirty tackling the issues.  For the bulk of those [...]

I recently attended a panel on start-up funding, and while this information is mostly common sense, its always good to be reminded.  So here’s a quick summary of my notes along with my own commentary thrown in.
Prepare, prepare, prepare
Be ready for the pitch, and remember you are making a sale, but at the end of [...]

In the last year and a half, I know of two personal instances where friends and acquaintances received direct mail from a hotel and the outcome could not have been what was intended.  In fact, one case, I can say they lost business as a result.  I cannot help but think that this is just [...]

We live in a culture where silences is not always welcome, and sometimes we feel compelled to fill in those gaps when we would be better to bite our tongues. Sometimes these instances leave people that you are trying to influence feeling anything but positive.
Stating the Obvious – do not challenge basic assumptions by assuring [...]

Common sense ideas from Harvard Business School’s Steve De Maio.  Pleasing clients is a no-brainer in any economy, and now it is more important than ever as future work hinges upon client satisfaction.  The following 4 tips will help with lifelong clients:

Beat the Deadline:  Get work done ahead of time gives the client flexibility and [...]

My husband and I recently signed up for a wine club membership. He claims we’ve reached the depths of yuppidom, but winery is a small vineyard producing some great wines by biodynamic means and we wanted to show our support.
I started getting periodic mailings from the marketing person, and I admit to being [...]

I got the following note in my in-box. I subscribe to julib emails for San Francisco. Its nice to stay current on the happenings in the City, and this is an easy way to do it. This email, which I just copied here. I’ve seen many examples where folks are doing what they can to [...]

In this age of concern about the environment, I cannot understand why some companies make their customers jump through hoops to get off their snail mail list. I signed up with a great service to facilitate this process, Green Dimes that has made a serious dent in my junk mail and saved my sanity [...]

I took over a trouble project where the project manager, in a misguided attempt to stay on top of everything, had flattened the hierarchy and had all 26 employees reporting directly to him. It was chaos, with a single person acting as the communication conduit. No one can succeed in this set up; decisions are [...]